Marketplace

The item page layout from 2019 to present, showing Bombo's knife.

The Marketplace, formerly known as the Catalog or Avatar Shop, is a catalog of avatar-related items on Roblox where users can purchase any available items for Robux or for free. The marketplace is divided into categories and has filters that allow users to filter out items by price, creator, and other attributes.

The Marketplace was introduced in 2007, when "T-Shirts", now known as "Classic T-Shirts", were introduced.

Initially, Both Roblox and selected UGC Creators could publish their items in special categories of Marketplace, but now all Roblox users can upload and sell accessories due to the advent of Public UGC in early 2024.

Categories[edit | edit source]

The Marketplace is categorized into 5 main categories with each having its sub-category.

Clothing
- All Clothing
- T-shirts
- Shirts
- Sweaters
- Jackets
- Pants
- Shorts
- Dresses & Skirts
- Shoes
- Classic Shirts
- Classic T-shirts
- Classic Pants
Accessories
- All Accessories
- Head
- Face
- Neck
- Shoulder
- Front
- Back
- Waist
- Gear
Heads
- All Heads
- Heads
- Hair
- Classic Heads
- Classic Faces
Animations
- All Animations
- Bundles
- Emotes
Characters

Filters[edit | edit source]

Alongside Categories, the Marketplace has a range of filters to help find more specific items on the Marketplace.

Sales Type
- All
- Limited
- Premium (discount for users with Roblox Premium) - discontinued in 2024.
- Community Creations - discontinued due to the expansion of the UGC Program.
Creator
- All Creators
- Username (User Input)
Price
- Any Price
- Min -> Max (User Input)
Sorts
- Relevance
- Most Favorited
- Bestselling
- Recently Created
- Price (High to Low)
- Price (Low to High)
Unavailable Items
- Hide
- Show

Marketplace icons[edit | edit source]

Current Icon	Former Icon	Description
		Available in finite quanities that can be resold or traded.
		Available in specific finite quality with each being serialized that can also be resold or traded (exception with UGC which cannot be traded).
Discontinued
		Items exclusively available to Builders Club and Higher Tiers
		Items exclusively available to Turbo Builders Club and Higher Tiers
		Items exclusively available to Outrageous Builders Club Members
		Items exclusive to accounts registered with a date of birth 13yr or older.
	No	Exclusive Rthro Bundle or Package.
Dark Mode. Light Mode.	None	Discounted Price for Roblox Premium Members

This was the old Marketplace, 'Catalog' legend, viewed by clicking the drop-down menu on the original Catalog page.
This was a list of all possible tags and tag combinations that items could have had before BC tags were discontinued.

User Generated Content[edit | edit source]

Starting in March 2007, users were given the ability to upload and sell Classic T-shirts on the platform. Then once Classic Shirts and Pants were added onto the platform in April 2008, users with a Builders Club (now Roblox Premium) membership could upload Classic Shirts and Pants.^[1] Now, instead of requiring users to be a part of Roblox Premium, users would need to pay 10 Robux to upload Classic Shirts and Pants or 10 Robux to put Classic T-shirts on sale.^[2]

Then, in August 2019, Roblox introduced the UGC Catalog and Program to allow creators to make accessories to publish onto the Marketplace.^[3] However, unlike the prior Classic Clothing, to be able to upload or sell UGC Accessories, users would have to apply and be accepted into the UGC Program. Those part of the Roblox Video Stars Program also received the ability to upload UGC Accessories. Albeit at a lower rate than those apart of the UGC Program.^[4]

Later in March 2022, Roblox allowed those apart of the UGC Creators to make their own 3D layered clothing items, first starting with jackets.^[5] UGC Creators can upload T-shirts, Shirts, Sweaters, Jackets, Pant, Shorts, and Dresses & Skirts. Then, in April 2023, UGC Creators were given the ability to release their items as Limiteds.^[6] Afterwards in August 2023, they were also given the ability to create Avatar Bodies and Heads.^[7]

Roblox initially announced during RDC 2021 that in the future the intention would be to have the ability to create UGC items available to all users.^[8] Roblox initially anticipated a 2023 launch of public UGC.^[9] However, it was pushed back to April 15, 2024, where Roblox rolled out the ability for any user who has ID Verification and Premium 1000 or higher to upload and publish items to be sold on the marketplace, effectively making Public UGC a reality.

Name changes[edit | edit source]

In December 2019, in response to a DevForum Website Bug report post, a Roblox employee revealed that they were testing "Avatar Shop" as the new name for the Catalog and once testing was finished it would be updated everywhere.^[10] Testing ended later that month and Avatar Shop became the new official name.^[11] In March 2023, the name was changed to Marketplace, but only for some users.^[12] The "Avatar Shop" name was not changed to "Marketplace" for all users^[13] until May 12, 2023.

The website still refers to the Marketplace as the Catalog to this day. This includes the link to the Marketplace www.roblox.com/catalog and tab titles displaying "Catalog".

Item types[edit | edit source]

Rental items[edit | edit source]

Rental items were items that had a set expiration date. They were introduced on June 3, 2009.^[14] Many gears did have expiration times, not limited to gears but other catalog items. Some Sponsored items such as the Flintstones Car and The Amazing Spider-Man are rental items. They had 4-week and 2-week rentals, respectively. On June 25, 2019, nearly all currently on-sale rental items were discontinued meaning there are not many Rental items on sale that can still be bought, and the Rental detail does show up for off-sale items. As of March 2021, the last few items with Rentals on them were removed.

Timed items[edit | edit source]

Timed items were accessories that were put on sale for a set amount of time before eventually going off sale once the timer ended. Timed items usually appeared during a sale or holiday like the Classic ROBLOX Pumpkin Head which was available during October between the years 2007 and 2017 to celebrate the holiday known as Halloween.

Role in Trade Currency[edit | edit source]

Before April 15, 2016, players could use the Trade Currency feature to exchange Tickets for Robux and vice versa. This system was especially useful for users looking to buy items priced in Robux, a currency primarily given as a daily stipend to Builders Club members. The feature was discontinued following the removal of Tickets from the platform.

Plagiarism[edit | edit source]

As classic clothing templates are readily accessible on the Roblox website, many classic clothing designers face issues with their items being stolen and reuploaded. With many popular classic clothing items, pages of duplicates may be created by users or clothing groups looking to cut into the original designer's sales on that design, leading to Marketplace and Library spamming. As there is no way to easily distinguish original classic clothing items without investigation or prior knowledge, players frequently unintentionally purchase classic clothing that is stolen. Classic clothing designers lose out on revenue from possible sales due to theft.

Removal of tickets[edit | edit source]

Tickets were a currency that was awarded to a user when logging onto their account daily, being 10 tickets (1¢) a day. Tickets could be used to buy some items on the Marketplace, but it was removed on April 15, 2016. With the removal of tickets as a Roblox currency, the only way to purchase items from the Roblox Marketplace is through Robux. Tickets were removed right after the Tixapalooza event which resulted in many players being forced to buy Robux or Builders Club (now Roblox Premium) to purchase items. With the removal of tickets, the Trade Currency feature was also removed.

Price floor[edit | edit source]

Initially, classic clothing assets could be put on sale for a minimum of one ticket or one Robux. A price floor was added in 2013 that raised the minimum price of classic shirts and pants to 300 tickets or 25 Robux. The price floor on classic clothing is currently set to 2 Robux for classic T-shirts and 5 Robux for classic shirts and pants.

On February 22, 2024, the minimum price of the accessories was raised due to an adjustment for the Dynamic price floor. For example, All hats that could have been purchased for 50 Robux, were changed and now cost 95 Robux as of June 2024.

Technical issues[edit | edit source]

When a player loses connection while on the Marketplace, a red box will appear on top of the Marketplace, notifying them the Marketplace is "unavailable". When a limited unique item is released onto the Marketplace, they will rarely not have the option to be bought, or sold, and will not have any stock.

Any section including shirts, pants, any accessories, anything that can have more than 20 pages, will break and won't go past page 20. This has been an ongoing issue unsolved for several years to this day. It was decided to end the Marketplace on page 20, making it harder to search for items.

Limited item glitches[edit | edit source]

As of 2019, some limited items released during the Presidents' Day 2019 Sale have glitched, allowing players to purchase them for free and allowing infinite copies to be sold. Items such as the Torque the Blue Orc, the Disgraced Baroness of the Federation, and Ruby Archfey Visage experienced this glitch allowing thousands of players to obtain these items for free.